In this section, you will add both the internal and external facing project details.

Internal Recruit Name

The Internal name of your project is only visible to you and your selected colleagues on your Indeemo dashboard and is not visible to the applicants.



Target Audience

You can choose either:

1. General Population (B2C): Everyone regardless of job title and industry


2. Industry Professionals (B2B): People who have expertise in a specific field



General Population (B2C): Project Topic(s)

Select Project Topics to help match the best respondents to your study; this will help source respondents that have indicated interest in these Topics on their profiles.


Respondents will have the option on their dashboard to filter to projects relevant to topics they have selected, or all. Their selection will determine the relevance of your Recruit to them and so your recruit will appear closer to the top of their list or further down depending on this. 



Research Methodology 

You can choose either:

1. Indeemo App/In the Moment Project: Respondents will use the Indeemo app to complete the research tasks


2. Online 1-1 Interview: Respondents will take part in a 1-1 online interview using your preferred meeting platform (eg, Zoom, Teams)

  • When you choose this option, you will need to provide scheduling link that Respondents can use to book in a time for this online interview



Time Required

This is the total time it will take a respondent to complete your Indeemo Project; eg, if the time required was 60 minutes over 1 week, the time required would be 60 minutes.


However, it is very important that you make clear they will need to be available for 1 week so you need to include this in the 'Respondent Pitch' (2 sections down just below 'Incentive').



Incentive (This cannot be edited once your Recruit is live)

Respondents will be paid in their local currency via PayPal but you will need to input the USD equivalent here. PayPal will convert your USD amount here when paying the Respondent.


If you need tips on incentive amounts, check out Respondent.io's Incentive Calculator


Pay incentive in one go

This is the total that will be paid to the Respondent.




Pay incentive in stages

Respondent.io's current functionality will only display the value of each stage payment to the Respondents when they first view your Screener. 

IMPORTANT! To ensure that they know the total incentive for this project, please ensure that you include the text which can be copied in the "Respondent Pitch - Recruit Details" field below:




Respondent Pitch

Recruit Title  

The Recruit Title is what the Participant sees on their Dashboard.

This is what will be the "hook"; an attention-grabbing sentence or two to help your Recruit gain interest and traction.


Consider a Project Title that is more detailed:

❌ Seeking seniors with a pet! 

✅ Looking for seniors who believe their pets improve their quality of life. 



Recruit Details

Use this section to catch your perfect target audience with a concise description of your study.

Add some additional information regarding the type of audience you are targeting.

You want to excite the respondents about participating and entice them to complete the screener.

This can be max 300 characters.

(Don't forget to add your total incentive amount if you are staging payment of incentives!)


Are you a pet-owning senior? If you're 55+, we want to learn more about your relationship with your furry friend - how your pet has enhanced the quality of your life and some of the daily activities you engage in with your pet. 


If you need tips, check out Tips on Writing a Great Respondent Pitch



You can add a link to your NDA that applicants will view and accept before submitting their completed screener. 

At the end of the screener, the applicant will be required to click on the link and then select 'Yes' or 'No'.

If they select 'No' but are otherwise qualified, they will still appear for you to review, but with a flag to let you know they selected 'No' for this question.



Researcher Name

When you send a message to Respondents, respondent.io only allow a single Researcher Name to be displayed to Respondents regardless of which Researcher sends the message.


Please enter a name that you wish Respondents to see when they receive messages from anyone linked to this Recruit.


Click here for the next step 2. Audience